The Ultra Violet Edge / Urban Decay partners with Crisis Charity to empower women to end homelessness.

This evening I want to share with you something that is very close to my heart, a brand that I love and support – Urban Decay have announced they are partnering with Crisis, which is an award winning charity organisation to help homeless and vulnerable women rebuild their lives.

They have just launched the new Eyeshadow Primer Potion in ENIGMA (neutral-matte), which is a new limited edition shade, with 100% proceeds will be donated to the Women’s Zone at Crisis Skylight London, which is absolutely amazing! The centre will also offer a range of women-only activities in a safe environment including workshops, makeup masterclasses and beauty sessions.


If you are one of my regular readers you would know how much I love Urban Decay and their original Primer Potion is a staple in my makeup kit, so I’m really exited for this new limited edition one, even more so as 100% of the purchase price gets donated to the charity. It’s only £16 but that money can help welcome more women in from the cold this Christmas, provide them with a warm meal, a chance to shower and get clean clothes. It breaks my heart seeing people on the streets, with no homes to go to in the freezing cold.

This is such an amazing partnership for such a great cause so I just wanted to share with you guys as your support would mean a lot, here is the link if you would like to purchase your Enigma Primer Potion and if you do please share on social media with the hashtag #TheUltravioletEdge #UDForWomen so we can spread the word, empower women and help end homelessness.


You can also make a donation for ‘Crisis at Christmas’ here

Thank you so much for reading,

Victoria xo



  1. December 15, 2016 / 10:49 pm

    What a lovely cause! Love your nail paint btw 🙂

    • Victoria
      December 16, 2016 / 4:32 pm

      Thank you lovely xx

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